Services & Pricing | Kitchen Pipeline Marketing
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Services & Pricing

Everything You Need to Dominate the Kitchen Market.

One system. Every channel. Built exclusively for kitchen businesses.

What You Get

What’s Included in Your System

Six services working as one, not six agencies sending you six invoices. Every part is designed around how kitchen homeowners actually buy.

Website & SEO

A conversion-optimised website that does the heavy lifting before a homeowner even speaks to you. We engineer speed, structure, content and Google rankings for installation enquiries, not vanity traffic.

What You Get
  • Conversion-built kitchen website
  • Top 3 organic rankings on target keywords
  • Technical SEO, schema and page speed

PPC Management

High-intent Google Ads pointed at homeowners ready to spend on a new kitchen, not browsers killing time. Wasted spend gets cut, qualified clicks get scaled, and every pound of ad spend is mapped to booked appointments.

What You Get
  • Search, PMAX and call campaign builds
  • Weekly bid, keyword and creative optimisation
  • Offline conversion tracking on booked jobs

Retargeting

Most homeowners take weeks to choose a kitchen company, and without retargeting they forget who you are after their first visit. We keep your brand, portfolio and showroom in front of them across Facebook, Instagram and Display until they’re ready to book.

What You Get
  • Facebook and Instagram retargeting
  • Google Display network retargeting
  • Audience segmenting by intent and source

CRM & Automation

An enquiry is worthless if nobody follows up. We build a tidy CRM behind your forms that captures, scores and chases every lead by SMS and email until they book or rule themselves out.

What You Get
  • Smart enquiry forms and lead capture
  • Automated SMS and email follow-up
  • Sales pipeline with appointment booking

Reputation Management

Homeowners read reviews before they ever pick up the phone, and a wall of recent five-star reviews is what wins you the quote call. We run a systematic review engine that asks the right customers at the right moment, on autopilot.

What You Get
  • Automated review request workflows
  • Five-star generation on Google and Facebook
  • Negative feedback caught privately first

Tracking & Reporting

You can’t scale what you can’t see. We connect every channel to a single real-time dashboard so you know your cost per appointment, your conversion rate by channel and exactly what to do next.

What You Get
  • Real-time performance dashboard
  • Cost-per-appointment by channel
  • Monthly strategy call with action plan
Packages

Choose Your Path to Dominance

Three tiers, one outcome: a diary full of high-budget kitchen installations. See real client results on our case studies page.

Focused Growth
£1,995/month
+ £1,500 setup
Standard Guarantee
  • Search & Paid
  • Google Ads Search campaign management
  • Local SEO and Maps optimisation
  • Google Business Profile optimisation
  • Keyword tracking on up to 25 terms
  • Pipeline
  • One conversion-optimised landing page
  • Smart enquiry forms with basic CRM
  • Lead tracking and source attribution
  • Reporting
  • Monthly reporting dashboard
  • Monthly 30-minute strategy call
  • Email support during business hours
Get Your Free Strategy →
Most Popular
Kitchen Dominance Accelerator
£2,995/month
+ £2,500 setup
Speed Guarantee
  • Everything in Focused Growth
  • Plus Paid Expansion
  • Google Ads Search, PMAX and Display
  • Facebook and Instagram retargeting
  • Display network retargeting
  • Plus Pipeline & Reputation
  • Up to 3 conversion-optimised landing pages
  • Five-star review generation engine
  • Automated SMS and email follow-up
  • Sales pipeline with lead scoring
  • Plus Reporting
  • Bi-weekly 30-minute strategy calls
  • Priority email and phone support
Get Your Free Strategy →
Kitchen Dominance Complete
£5,990/month
+ £3,500 setup
Triple Guarantee
  • Everything in Accelerator
  • Plus Website & SEO
  • Full conversion-optimised website rebuild
  • Ongoing technical and content SEO
  • Link building and authority development
  • Unlimited landing pages and lead magnets
  • Plus Service & Strategy
  • Dedicated growth strategist
  • Custom CRM build with full automation playbooks
  • Weekly 60-minute strategy calls
  • Priority phone, email and Slack support
Get Your Free Strategy →

PPC ad spend paid directly to Google. Not included in the package fee. Recommended spend: £3,000–£10,000/mo depending on package.

Value Stack

What This Would Cost You Elsewhere

Most kitchen businesses try to piece this together from a website agency, an SEO contractor, a PPC freelancer and a CRM consultant. Here is what that bill usually looks like.

Conversion-optimised website £0
SEO setup & foundation £0
PPC campaign management £0
Retargeting campaigns £0
Review automation engine £0
Content creation £0
Link building £0
Analytics & tracking setup £0
Monthly strategy & reporting £0
Implementation

From Onboarding to Results in 4 Phases

You won’t spend three months waiting for something to happen. Here is the exact sequence from the day you sign on.

1
Week 1

Discovery & Strategy

  • Kick-off call with strategy team
  • Market and competitor audit
  • Keyword and offer mapping
  • Approved 90-day growth plan
2
Weeks 2–3

Build & Setup

  • Landing pages and forms built
  • CRM, tracking and automation wired up
  • Google Ads and retargeting campaigns built
  • SEO and Google Business Profile optimised
3
Month 1

Launch & Optimise

  • Campaigns go live across all channels
  • First qualified appointments booked
  • Weekly tuning of bids, audiences and copy
  • Reputation engine starts pulling reviews
4
Month 2+

Scale & Dominate

  • Top performers scaled, weak channels cut
  • SEO rankings climbing on target keywords
  • Booked appointments compounding month on month
  • Quarterly growth review and forward plan
FAQs

Common Questions

The questions kitchen business owners ask us before they sign on. If yours isn’t here, bring it to the strategy call.

No. If you don’t have a website, or yours is outdated, we’ll build conversion-optimised landing pages from day one so campaigns can launch quickly. On the Kitchen Dominance Complete package, we rebuild your full website as part of onboarding. You won’t be left waiting on a separate web agency.

Most clients see their first qualified appointments within the first 30 to 60 days, once paid campaigns are live and the CRM is following up. SEO and Maps rankings typically start climbing in the 60 to 120 day window and compound from there. Real numbers from real kitchen businesses are on our case studies page.

We ask for a 90-day initial commitment so the system has time to do its job. SEO, retargeting and review velocity simply can’t prove themselves in 30 days. After that, you stay month to month. Most clients stay because the numbers work, not because they’re locked in.

No. Ad spend goes directly to Google and Meta from your own card, not through us. That keeps everything transparent and means you only ever pay for the media you choose. We typically recommend £3,000 to £10,000 per month in ad spend depending on package and the size of your market, and we’ll size that precisely on your strategy call.

We’re selective. We only partner with three kitchen businesses per region so we can genuinely guarantee results without working against ourselves. If your area is taken, we’ll tell you straight on the strategy call instead of stringing you along.

General agencies treat a kitchen business the same way they treat a dentist, a roofer or a SaaS startup. We don’t. We’ve seen what actually moves the needle for kitchen installers, showrooms and bespoke manufacturers: high-intent search, local Maps visibility, retargeting the long buying journey, a CRM that chases enquiries 24/7, and reviews that close the trust gap. The Kitchen Visibility Matrix™ is built on exactly that.

Get Started

Ready to See Which Package Is Right for You?

Book a free 30-minute strategy session and we’ll map out exactly which package fits your business and budget.

Devon will personally contact you within 10 minutes, promise.